Is "Buy Human" the new "Buy Local?"

Ideas inside:

Will anti-AI marketing be a thing for your facilitation biz?

The way I see it, “buy local” is a tough marketing platform to scale most businesses that don’t rely on a storefront. But maybe this idea from Alex will be 🔥. Seems like a good fit for a facilitation business. Who’s launching the first “Buy Human” campaign?

Threads

Yep, as you can see from that screenshot, I’ve jumped into the new Threads social network. It’s an offshoot of Instagram and pretty much a direct copy of Twitter. Follow me there at threads.net/joebart.

What’s the Threads opportunity for you?

I’m thinking about Threads as a place to start fresh (my Twitter has been used for more personal interest than business stuff). But with an “I’m here early” opportunity in the algorithm. That could—maybe—mean a huge opportunity to build your audience fast.

Here’s a quick video my friend John Meyer made: “Should you care about Threads?” And here’s one from Gary Vaynerchuk: “Go sign up. Go taste new things.”

If you find this newsletter helpful, could you forward it to a facilitator friend or two you know?

Have a question or idea you want to talk with me about? I’d love to hear it. Just reply to this email.

Get the deets on me, Joe Bartmann, at joebart.com.